Unstoppable e-Commerce Trend in APAC

Social commerce is taking Asia-Pacific by storm. More than 90% of people are shopping through social media.

Popular platforms like Douyin and WeChat in China or TikTok in Thailand are leading this trend. By selling and engaging directly on these platforms, businesses are reaching customers like never before.

Sustainability is also a big deal. Shoppers want to know they’re making eco-friendly choices.

In places like India, about 83% of consumers are checking if products are sustainable. This means companies need to be clear about their environmental impact, especially CO2 emissions.

Lastly, delivery you can count on is essential. Reliable delivery services are becoming a key factor in keeping customers happy.

In India and Thailand, more than three-quarters of buyers check who the delivery provider is before committing to a purchase. A trustworthy logistics partner can make or break the buying experience.

All these trends show that today’s online shoppers in Asia-Pacific value convenience, social connection, and environmental responsibility, and they expect smooth, reliable delivery.